Event Details
We're excited to announce that on 12th September, Becky will be speaking at DigiMarCon Europe in Amsterdam!
Becky's talk 'Gamification, is this the antidote to modern advertising?' will give a first-hand account of how you can use the proven technique of gamification in your content marketing strategy.
This talk will take you on a journey, starting with the research data of 2k consumers and their views on gamification, through to how to plan a gamification campaign for your business. Looking at how to succeed and what the metrics for success are.
The insights will give the audience a solid understanding of gamification and the benefits of creating a robust gamification strategy along with empowering the audience to be able to implement their first gamification campaign.
Finally, it will help you qualify what measures you should have in place to ensure you can report on the campaign successes.
What is DigiMarCon Europe?
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