User experience is constantly talked about as a progressive part of an SEO strategy – but how exactly does user experience impact SEO? That’s the topic for episode 20 of the Knowledge Panel. Joining Dixon are Aiala Icaza González from Reflect Digital, Chris Green from Torque Partnership and Hellen Benavides from giffgaff.

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Meet the author.

Hey i’m Aiala

Aiala builds, manages and nurtures our agency partnerships to help the business generate leads and pass these on. She also works with these agencies to upskill their teams; helping partners become more confident in understanding what we do and how to spot new opportunities. 

Aiala also works closely with the business development team to support in sales pitches and LOVES creating thought leadership (yay for marketing). She's appeared on several podcasts, panels and webinars, spreading her love and experience in SEO, human behaviour insights, digital strategy and more. 

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