Tipi were migrating to a new website and changing brand name - Quintain Living - at the same time. The challenge was to maintain Tipi brand visibility while also collaborating with the creative and development teams to implement an improved website structure to allow for future growth in organic search. In short, Quintain Living needed to keep bringing users to their website, and keep converting them to customers.
We worked alongside other LAB Group agencies, Riverr and Verj, to ensure Quintain Living were given a website that could “house” - sorry! - the right structure and content for search engines and users.
Meanwhile, we methodically researched our client’s industry and competitors, a process which led to an entirely new SEO strategy that’s more likely to drive traffic that converts to customers.
Quintain Living got the keys to their new website on schedule, and all of the fixtures and furnishings were in place.
Despite changing to a completely unknown brand, our process means that Quintain Living still ranks well for Tipi’s keywords and organic traffic has outperformed our pre-migration expectations. Now, with a properly optimised website in place, we and the client are looking forward to driving far more users to their website.Let's deliver next level results for you
It’s time to move the game on.
To find out how we can help you take your business to the next level, contact our friendly and expert team today.
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