Pay Per Click (PPC) management
Pay Per Click advertising (PPC) is where the advertiser only pays when a user clicks on their listing in the paid part of a search engine. PPC means your brand will be getting exposure against your chosen search terms, but only if the user clicks through does this marketing cost your business.
Reflect Digital offer expert pay per click campaign planning and management for short and long term campaigns which we would plan in conjunction with your overall search strategy. PPC is an effective way of marketing, but must be looked at as part of your whole marketing strategy to maximise the return on investment. PPC should be tracked down to the conversion and here at Reflect Digital we offer expert analysis and reporting.
Pay Per Click advertising should be used tactically and to help enhance any gaps in your Search Engine Optimisation strategy. The beauty of marketing as reactive as this is that your campaign can be live within hours, keeping your business at the forefront of market and always ahead of the game. A successful Pay Per Click campaign needs a full strategy - the right keywords, the right ad copy and the right landing page along with the correct targeting. Fail on any of these and the campaign will not be successful.
Reflect Digital offer Pay Per Click planning and management, landing page builds, and full reporting. We work UK wide, call us today on 01622 728800 or complete our contact form if you would like to arrange a consultation.
