Becky is Reflect Digital’s CEO, having started Reflect Digital in 2011 she has grown the business to the strong agency team it is today. With over 16 years of marketing experience, 12 of those specifically in digital, Becky is a strategist at heart. Full of creative ideas but with an eye always on ROI, Becky has a natural talent for spotting campaign opportunities and ensuring value is delivered.
Becky often shares her startup story, a dream of a young girl wanting to follow in her Dad’s steps to start a business one day. When the opportunity presented itself, fed up with her current role, with the support of her mum and dad and just £3,000 initial investment Becky started Reflect Digital at the age of 24. The journey has certainly had its highs and lows, but Becky has an insatiable drive to achieve and is always open to sharing the highs and the lows of building a business.
Over the years Becky has been fortunate enough to work with brands of all sizes from startup tech businesses that have scaled to multi-million-pound entities to Tottenham Hotspur Football Club. In 2019, Becky and Paul guided Reflect Digital into joining the LAB Group, a fantastic opportunity to make Reflect Digital more unique and to add a new USP, understanding human behaviour, something Becky has always been interested in.
Becky always challenges the norm, this was demonstrated when Reflect Digital brought in the 4-day working week in 2018, this led to Becky sharing their story on Sky News and since then to many other media outlets and directly with business owners, offering advice on how to make the change.
Over the years Reflect Digital has accumulated quite the trophy cupboard, Becky has personally added to this with a Young Entrepreneur of the Year award at the KEIBA’s in 2016 and more recently Agency Leader of the Year at the 2019 Wirehive 100 Awards.
Becky has a passion for all things digital, work-life balance and a real focus on developing young talent and increasing the digital industry’s visibility to students.