Let’s make your 2021 marketing strategy the best it can be, our team of experts here at Reflect Digital have created a must-have resource for any marketing team that will help you navigate all that 2021 has in store.
Packed full of key dates, inspiring content themes and month to month marketing guidance, this year you will also find links to a number of fresh new blogs and articles curated and created especially to drive your 2021 marketing success.
In the calendar we've included a whole range of key dates and information such as:
You can use these events and themes to help drive content for your marketing strategy and enable you to be part of the wider conversation. We’ve plotted key marketing industry dates and some of our favourite conferences such as Brighton SEO, as well as more fun dates we all can’t do without such as world chocolate day.
The calendar can be printed or used digitally alongside your own marketing planning and any business-specific goals or key dates, to create a winning content strategy for the year ahead.
Content should be at the heart of all of your marketing activities. In every industry, users want to find experts providing useful and relevant information. Therefore having well-written content that demonstrates expertise and is helpful and will only strengthen your strategy.
Getting creative with your content is key to making your business stand out and be memorable in 2021 and beyond. Get involved with awareness dates such as 'Work Life Week' or ‘World Mental Health Day’ is the perfect opportunity to share content and join the conversation on social media.
And don't forget, the more you can plan, the easier it is to track and evaluate what worked well and what didn’t.
For all of your marketing activities, you should be considering what goals you would like to achieve and then analyse the results to make 2021 a successful year for your business.
Happy content planning!
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