We’re thrilled to share with you that our very own Aiala Icaza Gonzalez has featured in the Women in Tech SEO podcast series. This episode was hosted by the talented Sarah McDowell, a SEO content executive at Holland & Barrett.

In this podcast, Aiala discussed the importance of taking the time to think about the human side of site structure. Considering what users want to get from your sites, as well as the contribution of neuroscience to SEO. Looking beyond the data to structure sites in a way that is engaging for the people that are going to see it is essential to effective SEO.

You can listen to episode 7 of the Women in Tech SEO series here.

 

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Meet the author.

Hey i’m Aiala

Aiala builds, manages and nurtures our agency partnerships to help the business generate leads and pass these on. She also works with these agencies to upskill their teams; helping partners become more confident in understanding what we do and how to spot new opportunities. 

Aiala also works closely with the business development team to support in sales pitches and LOVES creating thought leadership (yay for marketing). She's appeared on several podcasts, panels and webinars, spreading her love and experience in SEO, human behaviour insights, digital strategy and more. 

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