In this talk, our CEO and Founder, Becky Simms, brings to life a skill we all possess by unpacking how it can be used to supercharge your digital marketing efforts. Becoming hyper-aware when it comes to understanding intent (and what that means for your search marketing or paid media campaigns) is the ticket to greater engagement and ultimately sales.

This session will walk you through a framework to apply to everything you do, something you can implement straight away into all of your digital strategies. 

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