
Explore how consumers research DIY and home improvement projects across search, social and AI, uncover the changing trust signals influencing decisions, and discover practical recommendations to optimise your content and search strategy. Every insight is backed by over a year's worth of SearchPulse behavioural research.
Find the full Q1 2026 Home & Lifestyle Edition SearchPulse here.
From quick answers to in-depth guidance, today's consumers expect content that matches their decision-making journey. Download the latest SearchPulse Home & Lifestyle mini report to discover the behaviours shaping search and the practical strategies to help your brand build trust, visibility and confidence.
View nowI say this as someone who has just moved house, but from a strategic marketing perspective, Pinterest is an undervalued conversion channel that most brands are still treating as a mood board. - Ellen Bundey, Growth Marketing Manager